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Love Ghost and Ritorukai Team Up for Emotionally Charged Single "Human Error 404"


Love Ghost, the alternative rock band from Los Angeles, has released a new single "Human Error 404" that effortlessly merges emo influences with their signature style. Collaborating with Ritorukai from Mexico, the song traverses the difficult terrains of alienation and the sense of not fitting in society.


The cover art of Love Ghost's new single "Human Error 404"
A Deep Dive into Love Ghost’s Collaboration with Ritorukai in "Human Error 404"

Cross-Border Synergy

The project involved Love Ghost’s Finnegan Bell in Mexico, collaborating with various Latin artists and producers such as Dan Garcia, Go Golden Junk, Phyzh Eye, and others. One of the highlights of this cultural exchange is the track "Human Error 404."


Themes of Alienation

"Human Error 404" encapsulates the essence of feeling alienated and not fitting in, a sentiment often addressed in emo-rock but brought to life with fresh perspectives by Love Ghost and Ritorukai. The song stands out as a clear example of alternative rock, reminiscent of bands like Radiohead and Linkin Park.


The cover art of Love Ghost's new single "Human Error 404"

Personal Quote:

"We're thrilled about this project. It's a powerful message encapsulated in a sound we love, and we can't wait for everyone to hear it."


Promotional Strategies

The band is taking an aggressive marketing approach in collaboration with Canal_MX agency, focusing on Mexico City’s rock radio stations and extensive campaigns on TikTok, Instagram, and YouTube.


Upcoming Collaborations

Love Ghost has a lot in the pipeline for the fans. They have other songs releasing this year including "Dopeman" with Ghana afrobeat artist Camidoh, and "Do you Like Me Now" with Nu Metal artist Cinnamon Babe.




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